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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 144
NOTICE OF PROPOSED SALE OF SECURITIES
PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
 
ATTENTION:	 	Transmit for filing 3 copies of this form concurrently with either placing an order with a broker to execute sale or executing a sale directly with a market maker.	

1(a) NAME OF ISSUER (Please type or print)
        WESTWOOD HOLDINGS GROUP, INC.	 	(b) IRS IDENT. NO.
        75-2969997	 	(c) S.E.C. FILE NO.
        001-31234	 	 	
 	 	 	 	 	 	 	 	 	 	 	 	 	
1(d) ADDRESS OF ISSUER	  	STREET	  	CITY                	 	STATE        	    	ZIP CODE    	 	(e) TELEPHONE NO.	
 	  	 	  	 	 	 	    	 	 	AREA CODE 	  	NUMBER	
        200 CRESCENT COURT, SUITE 1200	  	 	  	                    DALLAS	 	  TX	    	75201	 	        214	  	        756-6900	
 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	
2(a) NAME OF PERSON FOR WHOSE ACCOUNT
        THE SECURITIES ARE TO BE SOLD
 
        BRIAN O. CASEY(1)	    	 	 	(b) RELATIONSHIP TO         ISSUER
CHIEF EXECUTIVE OFFICER	 	(c) ADDRESS        STREET        CITY         STATE
 
200 CRESCENT COURT, SUITE 1200 DALLAS TX	    	ZIP CODE
 
75201	
 
(1)	The shares being reported herein are held by trust accounts in favor of Mr. Casey’s children.	
INSTRUCTION: The person filing this notice should contact the issuer to obtain the I.R.S. Identification Number and the S.E.C. File Number.

3(a)                	  	(b)	  	 	  	SEC USE ONLY	  	(c)	  	(d)	 	(e)                             	  	(f)                           	  	(g)	
Title of the
Class of
Securities
To Be Sold	  	Name and Address of Each Broker
Through Whom the Securities are
to be Offered or Each Market
Maker who is Acquiring
the Securities	  	Broker-Dealer
File Number	  	Number of Shares
or Other Units
To Be Sold
(See Instr. 3(c))	  	Aggregate
Market Value
(See Instr. 3(d))	 	Number of Shares
or Other Units
Outstanding
(See Instr. 3(e))	  	Approximate
Date of Sale
(See Instr. 3(f))
(MO. DAY YR.)	  	Name of Each
Securities
Exchange
(See Instr. 3(g))	
 	 	 	 	 	 	 	 	
COMMON STOCK	  	Pulse Trading
2 Liberty Square
2nd Floor
Boston, MA 02109	  	 	  	3,900	  	$141,843
(December 1, 2010)	 	7,462,917
(October 19, 2010)	  	December 2, 2010	  	NYSE	

 	 	 	 	 	 	 	 	

 	 	 	 	 	
INSTRUCTIONS:	
1.	 	(a)	 	Name of issuer	
 	 	(b)	 	Issuer’s I.R.S. Identification Number	
 	 	(c)	 	Issuer’s S.E.C. file number, if any	
 	 	(d)
(e)	 	Issuer’s address, including zip code
Issuer’s telephone number, including area code	
 	 	 	
2.	 	(a)	 	Name of person for whose account the securities are to be sold	
 	 	(b)	 	Such person’s relationship to the issuer (e.g., officer, director, 10% stockholder, or member of immediate family of any of the foregoing)	
 	 	(c)	 	Such person’s address, including zip code	
 	 	 	
3.	 	(a)	 	Title of the class of securities to be sold	

 	 	(b)	 	Name and address of each broker through whom the securities are intended to be sold	
 	 	(c)	 	Number of shares or other units to be sold (if debt securities, give the aggregate face amount)	
 	 	(d)	 	Aggregate market value of the securities to be sold as of a specified date within 10 days prior to the filing of this notice	
 	 	(e)	 	Number of shares or other units of the class outstanding, or if debt securities the face amount thereof outstanding, as shown by the most recent report or statement published by the issuer
Approximate date on which the securities are to be sold	
 	 	(f)	 	 	
 	 	(g)	 	Name of each securities exchange, if any, on which the securities are intended to be sold	

TABLE I—SECURITIES TO BE SOLD
Furnish the following information with respect to the acquisition of the securities to be sold
and with respect to the payment of all or any part of the purchase price or other consideration therefor:

Title of
  the Class  	  	Date you  
Acquired  	  	Nature of Acquisition Transaction	  	Name of Person from Whom Acquired
(If gift, also give date donor acquired)	  	Amount of
Securities Acquired	  	Date of  
Payment  	  	Nature of Payment	
Common Stock	  	12/14/01	  	Purchase	  	SWS Group, Inc.	  	3,900	  	12/14/01	  	Promissory Note(2)	

INSTRUCTIONS:	  	If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.	  	(2)    Mr. Casey acquired the shares being reported herein from SWS Group, Inc. (Westwood Holdings Group, Inc.’s former parent company) pursuant to the terms of a Stock Purchase Agreement. The consideration for these shares was in the form of a promissory note that was fully discharged by Mr. Casey on August 26, 2003.	

 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	
 	
TABLE II—SECURITIES SOLD DURING THE PAST 3 MONTHS
 
Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.
 	
Name and Address of Seller	 	Title of Securities Sold	 	Date of Sale    	 	Amount of    
Securities Sold     	 	Gross Proceeds    	

REMARKS:

INSTRUCTIONS:
See the definition of “person” in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.	 	ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed.	
 	 	
December 2, 2010
DATE OF NOTICE	 	/s/ Brian O. Casey
(SIGNATURE)	

DATE OF PLAN ADOPTION OR GIVING OF INSTRUCTION,
IF RELYING ON RULE 10B5-1	 	The notice shall be signed by the person for whose account the securities are to be sold. At least one copy of the notice shall be manually signed.
Any copies not manually signed shall bear typed or printed signatures.